Graphic Design

The concept behind Pure Essence was to create a premium cologne that merges luxury with sustainability, without compromising on quality or purity. With its contemporary design and a scent that radiates confidence, Pure Essence is not just a product but a statement. The refillable glass bottle is designed to accommodate various scents, ensuring long-term utility, while the packaging highlights eco-friendliness—crafted from wood, leather, and paper for a premium and sustainable experience.

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As a design student, I led the creation of Pure Essence, carefully choosing natural, ethically sourced ingredients and emphasizing eco-conscious practices throughout production. Every element, from sourcing to packaging, was aligned with my commitment to sustainability. This project reflects my dedication to responsible design, and I hope it inspires others to incorporate sustainability into their creative endeavors.